5 benefit fact of using email marketing for your campaign

Research that did by McKinsey & Company showed that the use of email marketing effectiveness levels 40 times better than the use of a combination of marketing Facebook and Twitter, using email lists for marketing is one of the very effective marketing strategy because we can offer directly into the inbox email prospecting and read by them. In addition, email marketing is considered more effective for marketing in this way we can reach potential customers, coupled with sales usually use email conversion is very good media.

1. Open email, read email, reply email is the most active activity of internet user whether they use computer or smart phone, that’s why you can go communicate directly with your potential client faster and more effective.


2. Subject emails addressed to personal (and with a personal greeting to the person who receives the email) had 22.2% greater likelihood to be opened (source: Adestra). In worldbizdata.com you will get business email database completed with contact person so that’s why you can get a great opportunity to get in touch with your future client as you will address their name personally.


3. Direct Email and Retention email, both is the good way to do email marketing campaign, you can send email directly to the new person but please be careful many people using this only for spamming that’s why you need to read can spam act policy and 44% of email recipients buy the products offered in the marketing emails at least once a year based on the promotional email (source: Convinceandconvert.com).


4. 72% of consumers B2B (Business to Business) share important information via email (source: Adestra). And 33% of people open the email just based on the email subject (source: Convinceandconvert.com) that’s why you need to make a good subject.


5. Email marketing campaign is faster, cheaper, more personal, and build good relationship with customer.

Send promotional messages or offers via postal mail media usually much longer than the email. Plus, we also have to wait for the response of customers by mail that they send in the mail, it would take a long time and is not effective. With email marketing, we can reach out to customers in a very quick time directly to their personal email so we get the result better. These facts show that email marketing can be one of the surefire tactics to improve your business. So what are you waiting? You should start to take advantage of email marketing now and achieve business success.

5 benefit fact of using email marketing for your campaign